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27.-29.
November 2019

Advertising Literarcy

Dealing with Persuasive Messages in a Complex Media Environment
Dr. Claudia Lampert and Dr. Stephan Dreyer give the presentation "’This Might Be Advertising.‘ Perception, Understanding and Handling of Online Advertising by Children" at the Advertising Literacy Conference, which will take place from 27 to 29 November 2019 in Vienna.
 
The conference will be organised by the Division Advertising Communication of the DGPuK.

Infos zur Veranstaltung

Information

Adresse

Universität Wien
Universitätsring 1
1010 Wien

Anmeldung

Contact person

Dr. Claudia Lampert
Senior Researcher Media Socialisation & Health Communication

Dr. Claudia Lampert

Leibniz-Institut für Medienforschung | Hans-Bredow-Institut (HBI)
Rothenbaumchaussee 36
20148 Hamburg

Tel. +49 (0)40 45 02 17 - 92
Fax +49 (0)40 45 02 17 - 77

Send Email

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children and adolescents • advertising • online advertising • growing up

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Available for Download

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