{"id":7818,"date":"2026-03-26T09:30:26","date_gmt":"2026-03-26T08:30:26","guid":{"rendered":"https:\/\/leibniz-hbi.de\/?post_type=hbi-events&#038;p=7818"},"modified":"2026-03-30T12:32:54","modified_gmt":"2026-03-30T10:32:54","slug":"where-search-and-ai-converge-and-the-media-might-fall-silent","status":"publish","type":"hbi-events","link":"https:\/\/leibniz-hbi.de\/en\/hbi-events\/where-search-and-ai-converge-and-the-media-might-fall-silent\/","title":{"rendered":"Where Search and AI Converge \u2013 and the Media Might Fall Silent"},"content":{"rendered":"<p>What impact will the convergence of traditional internet search and generative artificial intelligence have on the information ecosystem? This question will be discussed at the 16th Hamburg Media Symposium, which is organized by the HBI, the Media Authority of Hamburg\/Schleswig-Holstein (MA HSH), and the Hamburg Chamber of Commerce.<\/p>\n<h2>The Information Crescendo: Where Search and AI Converge\u2014and Media Might Fall Silent<\/h2>\n<p>Traditional search and generative artificial intelligence (AI) are converging from both sides. Through a process known as &#8220;grounding&#8221; \u2014 based, among other things, on media content \u2014 AI bots can now answer questions citizens would typically ask the media. Meanwhile, search engines are integrating AI elements into their functionality and presentation of findings. These developments have significant implications for the information ecosystem and could potentially threaten media offerings. It is crucial that we develop a deeper understanding of the architecture of these technologies and the diverse information needs of the people who rely on these services.<\/p>\n<p>As part of this event, we aim to provide context for the heated debate by drawing on insights from communication studies, media law, regulation, and media economics, and to discuss these issues from various practical perspectives.<\/p>\n<p>The event &#8220;<span lang=\"de\">Wo Suche und KI aufeinandertreffen \u2013 und Medien verstummen k\u00f6nnten<\/span>&#8221; [Where Search and AI Converge \u2013 and the Media Might Fall Silent] will be held in German. Further details about the program will follow.<\/p>\n","protected":false},"author":15,"featured_media":4203,"template":"","tags":[],"class_list":["post-7818","hbi-events","type-hbi-events","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Where Search and AI Converge \u2013 and the Media Might Fall Silent - Leibniz Institut f\u00fcr Medienforschung | Leibniz Institute for Media Research<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leibniz-hbi.de\/en\/hbi-events\/where-search-and-ai-converge-and-the-media-might-fall-silent\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Where Search and AI Converge \u2013 and the Media Might Fall Silent\" \/>\n<meta property=\"og:description\" content=\"What impact will the convergence of traditional internet search and generative artificial intelligence have on the information ecosystem? This question will be discussed at the 16th Hamburg Media Symposium, which is organized by the HBI, the Media Authority of Hamburg\/Schleswig-Holstein (MA HSH), and the Hamburg Chamber of Commerce. 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