Metaphor Analysis of the Meta-Journalistic Discourse on AI

  • Date: 23.10.25
  • Location: Bremen
  • Time: 11:30 h

Antonia Eichenauer will give a presentation on “It Could Be Different: Metaphor Analysis of Metajournalistic Discourse about AI” at the anniversary conference of the Center for Media, Communication, and Information Research (ZeMKI), “20 Years into the Future: What Is Our Vision of Media, Data, and Society?

About the Conference

Media and communication research has traditionally focused on the present, often asking: What are the consequences of each “new” medium? How do digital media and their infrastructures impact contemporary cultures and societies? With this conference, however, we aim to shift the perspective—from analyzing present-day impacts to envisioning future possibilities. What can we learn from the current mediatization and datafication of society to imagine possible futures? What roles might media discourses, technologies, and practices play in ongoing and future societal transformations?

Event details

Information

The conference focuses on media, communication, and information research. The conference marking the 20th anniversary of ZeMKI is not about speculative forecasts, but rather about well-founded media and communication research. Long-term trends that emerge with today’s media-related changes will be examined and visions for the future developed.

Address

Haus der Wissenschaft

Sandstraße 4/5

28195 Bremen

Registration

Please register by sending an email to zemki-futures@uni-bremen.de.

Research programme:

RP 1 Transformation of Public Communication

Persons involved:

Contact person

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